Mattel Launches #ThankYouHeroes First Responders Toys

Earlier this week, Mattel launched a new line of action figures called #ThankYouHeroes. This line of toys honors four groups of modern day heroes in today's COVID-19 world: doctors, nurses, delivery drivers, and EMTs. And each work group features four diverse professionals.

Additionally, Mattel has launched a Little People Community Champions collection of toys featuring five different professionals: an EMT, a grocery store worker, a doctor, a delivery driver, and a nurse.

According to the Mattel website, the toys can be purchased online beginning April 29, 2020, through May 31, 2020. The net proceeds from the #ThankYouHeroes toys will be donated to #FirstRespondersFirst, which is a fund that provides essential supplies, equipment, and resources that protect frontline healthcare workers and their families.


You can check out the full range of #ThankYouHeroes toys here.